"Turning to sustainable global business: 5 things to know about the circular economy" news.un.org/en/story/2021/06/1…

This is a UN story. Even their story, meant to be positive, it is not. As they say:

"However, there is still a long way to and there is even evidence that the world is going backwards: the 2021 Circularity Gap Report, produced annually by the Circle Economy thinktank, estimates that the global circularity rate (the proportion of recovered materials, as a percentage of overall materials used) stands at only 8.6 per cent, down from 9.1 per cent in 2018"

Thinking that you can create sustainable businesses, it is like trying to make the water dry. You cannot. The goal of a business is to keep on making profits, else it cannot sustain itself.

Think about the following:

You have a hiking shoes company. You make boots for the people who want to hike. You employ 100 people or so, to design and produce them. You want to make really great hiking boots and make your business as sustainable as possible. How can you do that? Well, you cannot.

Three reasons why:

1. The chain of trades is wide and complicated in today's society. The raw materials used can come from other parts of the world that you cannot control or oversee. And a lot of materials go into such boots. Here's an example. So the production can be spread across the world, employing slaves, creating waste, pollution, and such. Things you cannot, again, oversee or control.

2. You have to compete with others and that means you are forced to lower your prices. If Amazon, or others, are playing "dirty" (unsustainable) and because of that they can have much lower prices, then very likely you are out of the business. So you are forced to cut corners and maybe lie, deceive, exaggerate about your hiking boots, to keep yourself afloat (to keep on selling them). You will have to invest into ads and marketing, and find cheaper producers/distributors for your boots.

3. The most important and easy to grasp issue: YOU HAVE TO KEEP ON SELLING HIKING BOOTS!

Look, if you are selling something (say hiking boots), you cannot afford to say: "Oh, we made enough of them...seems like most people have hiking boots. And we've also made them of such a good quality that they need no replacement - we don't have to produce new models. Let's stop producing more to not contribute to a potential waste of resources.". You cannot say that. If you say that you also say "Lets fire all of our 100 employees and lose our financial income and suffer because of that." It is that simple!

There is no such thing as a sustainable business, simply because a business NEEDS to keep on producing the shit they are making, endlessly! Else they cannot survive! Couple that with the fact that they have to compete (price wise) with other businesses + the fact that there is usually a huge chain of trades in order to produce any good/service (and you cannot control those), then it surely must mean that trying to make a sustainable business it is like trying to dry the water.

Humans have to take their heads out of their butts, and accept that we cannot keep on living in a trade-based society while trying to fix the problems created by the trade-based society. We need to start providing trade-free goods and services, at least when it comes to the basic needs, for most humans. To decouple them from this rat-trade-race, little by little. #tromimg

Renewable energies and electric cars won't change our world by much. Maybe will not change it at all.

Think about this:

Imagine all boats in the world were motor-boats. Now someone comes along and has this brilliant idea of making boats that can "sail". He says "we can put these sails, big ones, on the boats, and let the wind push the boat." He the proceeds with detailing the process and how we can scale it up. "Brilliant!" the masses are screaming! And so a billionaire named Ksum Sozeb invests billions of dollars to make sailing boats, claiming that this will change the face of sea transportation. "No more water and air pollution! No more pollution in the manufacturing of motors! Free energy from the wind!" he says.

People like him and his tweets. He starts the production and soon we start to see more and more sail boats, and less motor boats. Amazing!

He manages to replace most of the motor boats with sail boats. Now we are saved! Or not...

In today's society, not in the imaginary story-world, this is probably the case. Many, if not most boats are sail boats. And yet this does not stop the extreme pollution, slavery and aggressive marketing meant to give birth to infinite consumption, of sail boats. Millions of sailboats are not used, lots are wasted, and the process of manufacturing them, disposing them, maintaining them, is immense.

In this trade-based society if you make sail boats you have to keep on making them. If you stop, you are fucked. You will lose. This alone should be the "aha...yeah" moment that would make us realize nothing is sustainable in today's trade-based society.

And so, if all cars will be electric by tomorrow, nothing of essence will be solved. The manufacturing and distribution of these cars and their parts (plastic, batteries, metal, rare earth elements, and so forth) is still extremely polluting and enslaves armies of young and old people.

Musk and others will have to keep on producing these electric cars at infinitum. And since they compete with others, they will be forced to find the shortest path to profit, and this leaves behind a lot of bad things such as slavery, corruption, waste, lies, etc.. If Musk, or others wanted to help humanity transport from one place to another, in a sustainable fashion, then he and others would invest in public transportation in a non-profit way. Simple! But they do not want that. They want to make profits. Simple!

And renewable energies are a good idea in theory, but insufficient and inefficient in today's trade-based society where it will be used to produce more shit, more waste, more slaves, more nonsense.

Unless we change the game of trade into a game of no-trade, then we cannot fix anything of essence. #tromimg